They say if you can' say something nice.....but I'm struggling![]()
From the Grauniad report of his death
While he was hugely successful professionally for many years, his methods were not universally appreciated in the industry. Francis Ingham, the director general of the Public Relations and Communications Association, said the body had never accepted Clifford as a member.
“I feel sorry for his friends and family. But it would be a lie to construct something nice to say on the death of Mr Clifford. He did our industry a disservice by pretending to be part of it,” he told the Guardian on Monday.
“As the industry’s professional body, the PRCA deliberately never gave him a platform, nor did we ever accept him as a member. On the contrary, we repeatedly condemned his work as being the opposite of ethical practice. Nobody in the PR industry will shed a single tear on his passing.”