I think it's a bit sick. Also sad: what is this, first they antrophomorph a frog, then expect folks to go buy the car that squashed it?
It's not a frog, It's a Cane toad:
http://en.wikipedia.org/wiki/Cane_toads_in_Australia
and
In Australian states where the cane toad is common, some 'sports' have developed, such as cane toad golf and cane toad cricket, where cane toads are used as balls. In April 2005,
Dave Tollner, a Northern Territory
Member of Parliament, called for legalisation of attacks on cane toads. This was criticised by many animal and conservation groups who claim freezing is a more humane way to kill cane toads than hitting them with cricket bats.
[30] The short film
Cane Toad - What happened to Baz? displays an Australian attitude towards the cane toad. This film won the "Best Comedy" award at the 2003
St Kilda Film Festival.
This was controversial in relation to an ad put out by the
Tooheys beer company which showed people from New South Wales standing at the New South Wales-Queensland Border with golf clubs and lights, attracting cane toads just so they could hit them back across the border with the golf clubs.
[31][32]
Cane Toad - What happened to Baz? NOT SAFE FOR WORK
View: https://www.youtube.com/watch?v=dcTxE1ay5SI