jonny jeez
Legendary Member
- Location
- Chislehurst, Kent, UK
I think the truth of the matter is that in many (most) companies, people who choose to ride into work were seen as weirdo's for a long time. In London over the last 3-4 years this image has changed dramatically and its is now actually "cool" to cycle in...hence the newfound enthusiasm for all things cycle related...but in other parts of the world (some extremely close to London) it is not yet so.
I worked for a sales organisation some 15 years ago out in the regions, if I'd turned up on a bike each day I am sure I would have been marginalised as the team was very cut throat and more than a little cliquey/shitty. they were all about fast cars, big lunches, drugs and pub...I went along with all of that and saw little wrong with it at the time
I'm in the job I am in now I entertain a lot, 5 years ago this meant lots of beer and food...nowadays I'm lucky/unlucky to find anyone who drinks at all during the day.
times are changing, but those old stereotypes do linger and many people still wont dream of cycling to work.
perhaps it wont be until 2026 (Boris's target for 400% cycle increase) when everyone will be considering it as a genuine/legitimate travel choice
I worked for a sales organisation some 15 years ago out in the regions, if I'd turned up on a bike each day I am sure I would have been marginalised as the team was very cut throat and more than a little cliquey/shitty. they were all about fast cars, big lunches, drugs and pub...I went along with all of that and saw little wrong with it at the time
I'm in the job I am in now I entertain a lot, 5 years ago this meant lots of beer and food...nowadays I'm lucky/unlucky to find anyone who drinks at all during the day.
times are changing, but those old stereotypes do linger and many people still wont dream of cycling to work.
perhaps it wont be until 2026 (Boris's target for 400% cycle increase) when everyone will be considering it as a genuine/legitimate travel choice