TV adverts!

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Night Train

Maker of Things
What is it with TV adverts nowadays *grumpy old man attitude*?

I remember when ITV would show 3 adverts at 15 minute intervals. Now it seems that there are about 15 (at my last count) adverts at 8 minute intervals!

I can imagine that one day soon there will be wall to wall adverts with the occasional snippits of programme that consist mostly of '...and previously on...'

Hardly any wonder that I can't be bothered to watch live tv preferring to record and skip the adverts.
 

al78

Guru
Location
Horsham
Night Train said:
What is it with TV adverts nowadays *grumpy old man attitude*?

I remember when ITV would show 3 adverts at 15 minute intervals. Now it seems that there are about 15 (at my last count) adverts at 8 minute intervals!

I can imagine that one day soon there will be wall to wall adverts with the occasional snippits of programme that consist mostly of '...and previously on...'

Hardly any wonder that I can't be bothered to watch live tv preferring to record and skip the adverts.

I remember when there used to be two commercial breaks in an hour long programme. Now it is three and it seems the length of the ad breaks has been increasing over time.

Sometimes, the ad break occurs as little as eight minutes after the programme started, and it is not just ITV, CH4 is the same.

I suppose it is an example of "progress", the same "progress" that leads to the closing of rural post offices forcing some people to travel miles to the next nearest.
 
OP
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Night Train

Night Train

Maker of Things
Those were the days I guess, one short break in half an hour or two breaks in an hour programme. Bearly time to nip to the toilet. Now you can put tea on and finish it before the programme is back on.
 

ianrauk

Tattooed Beat Messiah
Location
Rides Ti2
I think advertisers have also now gone down the route of making adverts as annoying as possible.. *thinks of the current Iceland and older Halifax ads*
 
Adverts are the best bits!

Barclaycard Visa -Water slide
Specsavers - old folks on the fairground ride
Guinness - latest ones are gems.


When the kids have some crap on I like working out the minds of the advert maker and product.
 

rich p

ridiculous old lush
Location
Brighton
Over The Hill said:
Adverts are the best bits!

Barclaycard Visa -Water slide
Specsavers - old folks on the fairground ride
Guinness - latest ones are gems.


When the kids have some crap on I like working out the minds of the advert maker and product.

They're a bit repetive though;)
 
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OP
Night Train

Night Train

Maker of Things
rich p said:
They're a bit repetive though;)
Yes, they are repeting the adverts almost as much as the BBC repeats its programmes on freeview!;)
 

jonny jeez

Legendary Member
Night Train said:
Not been to the US but I can imagine from what I've seen on films.


They play the opening credits to hit shows, then break for ad's (seriously) before the show starts....then play the first 5 mins of the show, then break again.

At the end of the show (after many ad breaks) they run the credits with ads alongside (much as they do in the UK now but with a trail for the next programme or maybe a continuity announcement)

first time I went to the states i genuinley thought my telly was on the blink and was "Switching" channels on its own
 

ianrauk

Tattooed Beat Messiah
Location
Rides Ti2
Another *great* thing about American TV and of which is starting to happen here. Is that you get a voice over saying "coming up on the program...", Then to adverts then comes back with "Previously in the program and coming up in...." etc... so so so so so mind numbingly dull. Are people actually that brain dead that they have to be reminded every 5 minutes what they have, are and will be watching?
 
jonny jeez said:
They play the opening credits to hit shows, then break for ad's (seriously) before the show starts....then play the first 5 mins of the show, then break again.

You can see the joins on shows like Friends where the ads go.

US radio is worse.

Some years back booked up a bit of a US road trip. Flew in, got the yank tank car, drove onto the New Jersey Turnpike like I was in a film, switched on the radio expecting a cool soundtrack to just finish off the scene-

"watch those ring worms roll roll roll with..."
 
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OP
Night Train

Night Train

Maker of Things
The other thing is what used to be a one hour programme on BBC with no adverts is being repeated with so many adverts now. How much of the original programme has been cut to fit them in?
I've seen documentries where the dialogue is cut mid sentence and then restarted with a bit missing.
That might work with brain dead soaps but not with documentries.
 

upsidedown

Waiting for the great leap forward
Location
The middle bit
Most ads just wash over me, but there was one recently for McDonalds that had somebody doing a John Cooper Clarke type poem, in a John Cooper Clarke type voice, how could they ?

It's like having Alan Bennett advertising Cillit Bang.
 
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