Anti text/driving message from VW

[BigonaBianchi]

View: http://youtu.be/R22WNkYKeo8


Keep your eyes on the road not your phone. VW message.

 

[jefmcg]

of course, the actual message is "Volkswagen"

 

[summerdays]

Still if it makes them think!

 

[GrasB]

of course, the actual message is "Volkswagen"

So a car manufacture uses a valid road safety message as an advert... this some how is turned into a negative?

 

[spen666]

I like he use of the phrase that mobile use is the biggest cause of road deaths. Thought provoking

 

[biggs682]

I like he use of the phrase that mobile use is the biggest cause of road deaths. Thought provoking

if it helps get the message across great as long as more people dont overspend and buy VAG products

 

[Fnaar]

...as more people dont overspend and buy VAG products

Of course, I had to google that... first result was an image for Durex Sensilube

 

[stephec]

Of course, I had to google that... first result was an image for Durex Sensilube

What was the second image, or did you not get that far?

 

[Fnaar]

What was the second image, or did you not get that far?

Just tried again...it's not doing the lubey stuff now...

ANYWAY back to the OP... good message, made in a memorable way

 

[BigonaBianchi]

yes it is of course its about vw but its still good to see them adopt something like this instead of the usual over glorification of cars. It's a clever ad because it shocks, makes a sane legal valid saftey point and at the same time gives the message that VW stands for saftey as well as just another bloody car. Well done VW More vorsprung, less teknic....sehr gut

 

[theclaud]

I like he use of the phrase that mobile use is the biggest cause of road deaths. Thought provoking

It actually says it's "the leading cause of death behind the wheel".

 

[Beebo]

It actually says it's "the leading cause of death behind the wheel".

Just goes to show it's the safety of the people inside the car that's most important when selling a car.

 

[beanzontoast]

I will remember the advert and the message from it so it was effective for me.

When you think of the Public Information Films of the 60s and 70s, some of which I found quite effective (not to mention scary), we seem to have moved away from their use. Hardly ever see one on tv nowadays. Perhaps this is because it was felt society had moved on / grown more sophisticated / shouldn't be 'told what to do and what not to' any more, perhaps it was partly the cost of running them - I don't know. But there are still messages that need to be got across and it doesn't matter to me whether it's a commercial company behind it.

 

[Black Sheep]

When you think of the Public Information Films of the 60s and 70s, some of which I found quite effective (not to mention scary), we seem to have moved away from their use. Hardly ever see one on tv nowadays. Perhaps this is because it was felt society had moved on / grown more sophisticated / shouldn't be 'told what to do and what not to' any more, perhaps it was partly the cost of running them - I don't know. But there are still messages that need to be got across and it doesn't matter to me whether it's a commercial company behind it.

Didn't most of them feature a certain Jim who'll fix it for you?
Perhaps one reason for removing from screen...

 

[beanzontoast]

Didn't most of them feature a certain Jim who'll fix it for you?
Perhaps one reason for removing from screen...

Indeed.

I was thinking rather of the original 'Think Bike' videos, and also the ones about not running for buses, lagging pipes in winter, not messing about near water, taking care near electricity lines etc.

Probably the one about level crossings (the one with the family is out cycling and playing I-spy) is the most effective on currently on tv.