Own Brand Cereals

[Dirk]

Cheeky.
I notice that you've editted your original post to reflect the "quality" of the product
*That's cheeky too.

It was edited whilst you were replying to it, not after.

 

[deptfordmarmoset]

Heinz really seem to have developed a particularly strong brand loyalty. I suppose you could say it's left their competitors playing ketchup. Anyhow, I tried a bottle of the Aldi home brand - Batts, I think it is - and it's pretty good.

 

[Speicher]

I am very particular about the oats I have for my breakfast. They are from Paw Ridge in the Algonquins.

 

[John the Monkey]

Lidl's Luxury Muesli is really, really nice.

 

[siadwell]

Somewhere on the MSE forums there is/was a thread where people post their first-hand experiences of own brand manufacturing. For example, M&S crisps may be made in the same factory as Tesco value crisps, but M&S have their own production line and tightly quality control the potatoes and oil; or Waitrose and Sainsbury's bread rolls may be made on the same line from the same ingredients but Waitrose have a sooner best before date printed on the wrapper.

Interesting thread, but I can't find it from a quick search.

 

[threebikesmcginty]

We make our own granola [/middle-class]

 

[pplpilot]

there is only one breakfast -

 

[Fab Foodie]

I like most own brands..
sainsbury own brand cerial here too..i like some Aldi stuff too

as for Baked Beans...HEINZ only im affraid..nothing else comes close

Wrong. Branston is better.

 

[Fab Foodie]

Have you tried the Aldi own brand Weetabix? I can be atrociously snobby about own brand vs branded and I am also widely regarded as one of the countries foremost Weetabix connoisseurs but I have to say that I have switched to the Aldi own brand Weetabix, there really is no difference.

Have you ever eaten a whole box of Weetabix at one sitting?

 

[Fab Foodie]

Somewhere on the MSE forums there is/was a thread where people post their first-hand experiences of own brand manufacturing. For example, M&S crisps may be made in the same factory as Tesco value crisps, but M&S have their own production line and tightly quality control the potatoes and oil; or Waitrose and Sainsbury's bread rolls may be made on the same line from the same ingredients but Waitrose have a sooner best before date printed on the wrapper.

Interesting thread, but I can't find it from a quick search.

That's pretty much the case. Many factories make for competing brands but the specifications, raw materials used and hence final product 'quality' can be very different. That they use the same production line is neither here nor there.

 

[Globalti]

@Fab Foodie will know better but I believe it's a misapprehension that Kelloggs make all the cornflakes. The food, cosmetics and household products industries thrive by producing cheaper copies of successful brands for the supermarkets. If I had a pound for every time a customer has asked me for a perfume the same as Lux soap but at a third of the cost, I'd be a rich man. Major soap brands, for example, contain perfumes costing around £20 to £25 per kilo but Unilever never pays that much because they buy so many tons of the perfume so a small independent factory will never ever be able to compete on quality.

 

[Fab Foodie]

@Fab Foodie will know better but I believe it's a misapprehension that Kelloggs make all the cornflakes. The food, cosmetics and household products industries thrive by producing cheaper copies of successful brands for the supermarkets. If I had a pound for every time a customer has asked me for a perfume the same as Lux soap but at a third of the cost, I'd be a rich man. Major soap brands, for example, contain perfumes costing around £20 to £25 per kilo but Unilever never pays that much because they buy so many tons of the perfume so a small independent factory will never ever be able to compete on quality.

To be honest I have no idea who makes own label cereals at all. Agree with all the rest.

 

[jefmcg]

Oatmeal. Everything else is weird stuff designed to prevent self-gratification.
Last edited by a moderator: 5 minutes ago

seriously? We are not in Michigan are we?

(spookily, that's from Battle Creek, the home of Kellogg's)

 

[Globalti]

The own label stuff is manufactured in anonymous factories on industrial estates all over Europe. It can't be very difficult to build a cereal factory, as long as the investors can be sure the supermarket isn't going to force the price down and down so far as to wipe out the margin.

 

[theclaud]

seriously? We are not in Michigan are we?

It appears that we are. FFS.