The reason behind the 4x4 SUV thing.....

Page may contain affiliate links. Please see terms for details.
User3143 said:
:biggrin: No they would be thier USP (Unique Selling Point) and you would use marketing to inform the general public/your customers about this.

Anything sounds better than 'boring tin box from Renault' though doesn't it :laugh:
 
CotterPin said:
I was cycling along the Thames out beyond Docklands last summer. We were riding along a wonderful sweep of the river with views one way into the City and the other way over towards Greenwich and beyond. We passed some riverside housing with picture windows to take advantage of the view - we were disturbed to see how many had plonked a big telly bang slap in the middle of the window. Seems like the owners would prefer to stare at the made-up world on the gogglebox than the real world outside their own windows.

The problem is if any of them were to set up a telescope and 'observe' others in that area ,they would be accused of snooping.
 

Cranky

New Member
Location
West Oxon
very-near said:
Anything sounds better than 'boring tin box from Renault' though doesn't it :biggrin:

Well, as far as marketing goes, I know little. However, I'd never be able to drive around in a vehicle called a Warrior (or an Executive, for that matter), so perhaps it has the opposite of the intended effect in some cases.
 
Cranky said:
Well, as far as marketing goes, I know little. However, I'd never be able to drive around in a vehicle called a Warrior (or an Executive, for that matter), so perhaps it has the opposite of the intended effect in some cases.


I buy/ride/drive a vehicle for it's physical attributes not for any name which the marketing guru's can think up.
 
Cranky said:
Well, as far as marketing goes, I know little. However, I'd never be able to drive around in a vehicle called a Warrior (or an Executive, for that matter), so perhaps it has the opposite of the intended effect in some cases.
I'm not so sure: I think they name the thing to inspire attributes that are appealing to the target market. So maybe you're just out of the target market same as me: I wouldn't buy a Warrior not just 'cos the name sounds daft but because I have no need for / interest in that kind of vehicle.

I accept that all the people posting so far don't buy a vehicle based on the name but don't think we can extrapolate that to the population at large. There are plenty of people to whom image is EVERYTHING and I can think of several acquantances who would think that having a car called a Warrior is exactly the kind of thing the sort of person they think they are should do.
 

CotterPin

Senior Member
Location
London
very-near said:
The problem is if any of them were to set up a telescope and 'observe' others in that area ,they would be accused of snooping.

If that were so, it would be a very sad reflection on our society, don't you think?
 

tyred

Squire
Location
Ireland
Lazy-Commuter said:
I'm not so sure: I think they name the thing to inspire attributes that are appealing to the target market. So maybe you're just out of the target market same as me: I wouldn't buy a Warrior not just 'cos the name sounds daft but because I have no need for / interest in that kind of vehicle.

I accept that all the people posting so far don't buy a vehicle based on the name but don't think we can extrapolate that to the population at large. There are plenty of people to whom image is EVERYTHING and I can think of several acquantances who would think that having a car called a Warrior is exactly the kind of thing the sort of person they think they are should do.

You may well be right but I find it hard to believe there would be anyone stupid enough to buy a car (or anything else for that matter) purely because they like the name. People should buy the car that best suits their needs and ignore the badge.
 
tyred said:
You may well be right but I find it hard to believe there would be anyone stupid enough to buy a car (or anything else for that matter) purely because they like the name. People should buy the car that best suits their needs and ignore the badge.
.. but we know plenty of people don't buy a car that best suits their needs, otherwise there wouldn't be loads of big old 4x4 Volvos parked on the kerb outside the Little-LC's school at chuck out time, having been driven two miles down the road.

OK, I don't really think that people would buy a car purely because of the name but I think that some of the names are intended to convey a sense of what the car's "about" and some people will buy into that image alongside the rest of the package.
 

tyred

Squire
Location
Ireland
The school mums drive these things in the mistaken belief that they are safer for their little Billy. Therefore they do think they need them. People with common sense realise they don't need them but that is another story.
 
Lazy-Commuter said:
.. but we know plenty of people don't buy a car that best suits their needs, otherwise there wouldn't be loads of big old 4x4 Volvos parked on the kerb outside the Little-LC's school at chuck out time, having been driven two miles down the road.

OK, I don't really think that people would buy a car purely because of the name but I think that some of the names are intended to convey a sense of what the car's "about" and some people will buy into that image alongside the rest of the package.

How many people buy a full sus mountain bike or a full carbon roadie (or fixies) with no intention of going off road or racing them competitively ?
 

mm101

New Member
CotterPin said:
I was cycling along the Thames out beyond Docklands last summer. We were riding along a wonderful sweep of the river with views one way into the City and the other way over towards Greenwich and beyond. We passed some riverside housing with picture windows to take advantage of the view - we were disturbed to see how many had plonked a big telly bang slap in the middle of the window. Seems like the owners would prefer to stare at the made-up world on the gogglebox than the real world outside their own windows.


Centre spot and pride of place in the living room just to watch drama queen, hammed-up ridiculous soaps and 'celeb'/reality blah blah blah. And to stick that in a riverside view to boot!


I think there is also one of those utility 4x4 called Animal. Animal? Animal lol :biggrin:
 
very-near said:
How many people buy a full sus mountain bike or a full carbon roadie (or fixies) with no intention of going off road or racing them competitively ?
Fair point. There's plenty of people that buy stuff they don't need - of whatever type - but just for the look of it.

The examples I was quoting relate to cars as that was what this thead started about, but the mentality applies to many things ..
 

rog 1974

New Member
Location
essex england
ComedyPilot said:
...is so that when they are barrelling towards you on a singletrack country road, they don't need to slow down to pass, they just ride up onto the verge and drive round you.

Just another way for the selfish, boorish, beligerant idiots to try and justify their existence, (and lack of trouser equipment).

They have clearly evolved from the Nova-man that blighted our towns with their boom-boom laps of the 'circuit' to having the latest 4x4 and driving everywhere with a 'superior' view of the road.


I think people should have an I Q test before being sold a car like that. Its prats like that that give us responsable 4 x 4 drivers a bad name. And before people moan if i only had 2 or 3 kids and only done the school run i would have a small car.
 

Cubist

Still wavin'
Location
Ovver 'thill
mm101 said:
I think there is also one of those utility 4x4 called Animal. Animal? Animal lol ;)
Animal is a sportswear company specializing in surf etc. They simply teamed up witht he 4x4 manufaturer for joint Kudos.


Now, caravans are even more stupidly monikered. Who can forget the "Marauder". Last seen heading to Buith Wells being towed by 66 year old Earnest whose main concern was whether the campsite had a chemical disposal point with a raised inlet to save him having to bend over..........
 
Top Bottom