The Sun Newspaper

[nappadang]

Iirc Jasper Carrot was a big fan of Sun readers.

 

[swee'pea99]

The Sun is a quality product of its type.

All the stories are written in the same snappy style, making it a very easy and smooth read.

They are also able to summarise the information in relatively few words.

Anyone can write a story about, say, a bank robbery in 500 words.

Getting all the info into 250 words is the art, and The Sun excels at it.

Not to mention headlines, which are the stuff of legend.

When I got my first job in copywriting, one of my experienced colleagues told me to go out and buy, and bring back and study, a copy of The Sun. Whatever you think of its politics, or the values it embodies and espouses, you can't deny its quality, professionally speaking. Communicating via the written word to people who don't read is no mean feat, and no-one does it like The Sun.

 

[Pro Tour Punditry]

I was not at any football game involving deaths, I still think they are scum

 

[swee'pea99]

The Hillsborough coverage was an abomination, and one of many. I'm old enough to remember seeing GOTCHA! on the newstands. The Sun is a loathsome institution, not least of whose crimes was acting as the cash cow that enabled Murdoch to build his empire and become the power in the land - and in the world - that he is. A power, it need hardly be said, for ill. But The Sun itself remains a consummate production, put together by highly talented men and women who know exactly what they're doing, and do it supremely well.

 

[Pro Tour Punditry]

The Hillsborough coverage was an abomination, and one of many. I'm old enough to remember seeing GOTCHA! on the newstands. The Sun is a loathsome institution, not least of whose crimes was acting as the cash cow that enabled Murdoch to build his empire and become the power in the land - and in the world - that he is. A power, it need hardly be said, for ill. But The Sun itself remains a consummate production, put together by highly talented men and women who know exactly what they're doing, and do it supremely well.

Doing scum well. Is still cúntery.

 

[swee'pea99]

Doing scum well. Is still cúntery.

There we agree.

 

[Accy cyclist]

Those horrendous colour pictures(unusual to use colour at the time)of the Hillsbrough victims at the front of the Leppings Lane End squashed against the fence with blue faces and obviously close to death still sticks in my mind. That was taking "sensationalist journalism" to a place even the lowest of the low fear to tread!

 

[PaulB]

Anyone can write a story about, say, a bank robbery in 500 words.

Getting all the info into 250 words is the art, and The Sun excels at it.

Not to mention headlines, which are the stuff of legend.

They HAVE to compress stories into fewer words because they are aiming at a target audience who have the reading ability of an 8 year-old http://www.see-a-voice.org/marketing-ad/effective-communication/readability/. When the 'paper' started, their target audience were those with a reading ability of a 14 year-old but they found that lowering the age-range to that of a 10 year-old increased circulation. So they went lower in their bid to trawl the intellect tank. And that tells a depressing story of this country.

And anyone who has any truck with it becomes PNG on Merseyside. Since his ill-advised liaison with the vermin, formerly respected actor Stephen Graham cannot walk the streets of Liverpool without being verbally or physically attacked and is no longer welcome at the home of the football team he professes to support. What a monumental div he is!

 

[shouldbeinbed]

Who is Stephen Graham? I don't see the need for a newspaper like the sun. I can get far more serious news, equally well written to a compressed 'blipvert' and with instantly expandable links for greater context & nuance on numerous news & sport outlet websites, soft porn titillation on the other 99.99% of the internet both direct to my phone and colouring books for the children in The Works for 50p.

 

[Mugshot]

Agreed but using the Sun to wipe your bum is almost as useless as trying to use that Izal paper that people used to use

The advantage of using The Sun is that if you have a mirror handy you can do the crossword on your bum

 

[Pale Rider]

They HAVE to compress stories into fewer words because they are aiming at a target audience who have the reading ability of an 8 year-old http://www.see-a-voice.org/marketing-ad/effective-communication/readability/. When the 'paper' started, their target audience were those with a reading ability of a 14 year-old but they found that lowering the age-range to that of a 10 year-old increased circulation. So they went lower in their bid to trawl the intellect tank. And that tells a depressing story of this country.

Not quite.

Newspapers know readers - whatever their reading age - want their news in a simple, easy to digest form.

In other words, a university academic who deals all day with heavyweight research papers containing long words and sentences wants a break from that when he gets home and picks up his paper.

Over long sentences - like mine above - are hard work.

KISS - Keep It Short and Simple - works for everyone, not just the intellectually sub-normal.

 

[RedRider]

I see 'Stick it Up Your Punter!' has been updated post-Leveson, well worth a read.

As to it being well-written? At the risk of being called on that stoopid internet law, I'm sure Goebbels would approve.

[QUOTE 3210160, member: 259"]Weird. Comments about the Sun 'Newsspaper' lies are being deleted.[/QUOTE]

What were the comments, Mort? PM me if you like. I find it hard to believe there's anything one could say about the rag that even S** lawyers would dare to sue over right now.

 

[AndyRM]

And anyone who has any truck with it becomes PNG on Merseyside. Since his ill-advised liaison with the vermin, formerly respected actor Stephen Graham cannot walk the streets of Liverpool without being verbally or physically attacked and is no longer welcome at the home of the football team he professes to support. What a monumental div he is!

What about Brendan Rodgers? Was his Sun sponsored hill climbing jaunt cool then?

For me, The Sun (though you could put the name of any newspaper here) is one of those things that many people seem to get into a proper flap about for no actual reason.

Don't like it? Don't buy it. Simple, really.

 

[stephec]

I prefer the Daily Star.