Eh? I had thought that having got over my initial failures - to distinguish the one chips/two chips, and to spot the x rather than + symbol - followed up by taking on board the requirement to multiply before adding (don't know why, but I'm a trusting soul) - I arrived at what I'd assumed was the correct answer: to whit, 15 - ie, 5 + (1 x 10). Now you're telling me it's 25? Now what have I got wrong?
You haven't got anything wrong. Unless we are going to start making very different assumptions, here, each item is just like a letter in conventional algebra.
The first two lines are easy. It's clear that 'Shake' = 10 and 'burger' = 5. The two 'tricks' in the puzzle are:
1. there are 2 lots of 2 'fries' the first time we encounter them (giving a total of 4), and only one the second time. Thus line 3 can be rewritten as 5 + (2 x 1) + (2 x 1) = 9. So 'fries' = 1.
2. there is a multiplication in the final statement, and the 'order of operations' in conventional mathematics, in the absence or brackets etc., means that you do multiplication and division before addition and subtraction, so the final line can be rewritten as (1 x 10) + 5. So the final result is 15.
I don't see what's complicated about this.