As a family ritual, we always had some for savoury course, filled with tuna mayo or grated cheese, and rolled up, and then lemon and sugar for afters.
Chocolate sauce is another favourite of mine (with aerosol cream*, preferably), and I will allow maple syrup.
Cinnamon though... mmmmm, with a little melted butter perhaps and a flash under the grill, like cinnamon toast...
*Reminds me of my Iceland days, when we got a batch of shelf edge pricing tickets that had been typed by someone with a lack of spelling ability, or no eye for detail, or both, and it was listed as Arseol cream. Whenever the chillers needed restocking we would say "and do we need more arse-hole cream?"... What laughs we had....