olympic cycling kit by Stella McCartney

[Archie_tect]

It's not difficult to come up with ideas but it is impossible to please everyone. Why Stella McCartney though?
They should have just used the British Airways logo.... saved a fortune!

 

[3narf]

do you need the list of graduates from UofA London without sleb parents who've gone on to be successful....

...you'll be telling me next owen farrell has no real talent and is only in the Engand side because his dad is on the coaching team

a famous surname, and connections, opens doors for sure, but it doesn't keep you in the room if you're shite.

Yeah. Getting unpaid interns to work for you helps, as well.

 

[mcshroom]

Coming back to the cycling kit. I think it would look a lot better of the flag motif was taken off and the front was plain white.

 

[rich p]

Stella's a legend in her own launchtime.

This sh*t k*t is stella art waaaaahhhh!!!!!!!!!

 

[Mad Doug Biker]

Coming back to the cycling kit. I think it would look a lot better of the flag motif was taken off and the front was plain white.

....And have it replaced with a large Cyclechat logo!!

 

[Dayvo]

Stella Artois could have come up with a better design.

 

[Arch]

I'm not sure why anyone needs 'designed' kit. Every country taking part has a unique flag (even if some are similar, like Oz and NZ, but that's their fault for being on the wrong side of the world and upside down). Simply print the flag, large, on the front and back of the kit, with letters abbreviating the country name.

But that would imply that it's all about the sport, not the marketing.

 

[Crackle]

Well, I quite like it, though it took me a while to realize that there were more models than Jessica Ennis.

 

[rich p]

I'm not sure why anyone needs 'designed' kit. Every country taking part has a unique flag (even if some are similar, like Oz and NZ, but that's their fault for being on the wrong side of the world and upside down). Simply print the flag, large, on the front and back of the kit, with letters abbreviating the country name.

But that would imply that it's all about the sport, not the marketing.

I'm not sure what it's all about in truth. It's not as if any runners would ever buy the kit a la cycling replica kit.

 

[Arch]

I don't mean the marketing of the kit even, necessarily. It's just part of all the stuff that's extra to the sport. Actually taking part and winning events seems to matter only as much as how cool you can be and how many fireworks you can afford for the opening ceremoney.

Although I suspect the design will be marketed, in xxxxxl tee-shirt sizes for all the armchair athletes.

I quite enjoy some of the Olympics - I like the opportunity to see sports I have no idea about, and admire the ability of the athletes. But I don't give a toss about who's sponsoring the water coolers etc.

 

[3narf]

It's an absolute, free-for-all cash fest. Snouts in the trough ad infinitum.

As I said on the day London was 'awarded' the Olympics: we might as well take all the money out of our wallets and hand it to the richest person we know.

A few friends of the government, with massive construction firms, will get massively richer. There will inevitably be a shortfall, and the taxpayer will be robbed once again.

 

[Mad Doug Biker]

I quite enjoy some of the Olympics - I like the opportunity to see sports I have no idea about, and admire the ability of the athletes. But I don't give a toss about who's sponsoring the water coolers etc.

Yes, it should be about the sport, but, unfortunately, it isn't any more.

I have tickets to see THE SPORT. I know that means adding to the coffers, but, I see that as a necessary sacrifice to see the sport and the FIRST bloody Olympics in this country since 1948.

It is the Paraolympics anyway, so the tickets were cheaper, and it should be more interesting visually than the 'Warm up Games' anyway.

 

[Mad Doug Biker]

I'll look out for her then!

 

[gambatte]

TBH when I saw the cycle kit... I wasn't impressed. But then I read they'd talked to the athletes, who feel they've been listened to. Kit for other disciplines, the stylised flag is more prominant and distinctive. Apparantly the cyclist wanted to downplay the 'in your face' red white and blue as they can be difficult to distinguish from the French etc.
What upset me more was the headline that it was going on sale. I thought the running singlet looks pretty good. Then I find the only place I can find it is on the 2012 site and its out of stock till the end of April...

 

[Mad Doug Biker]

Just get down there and mugg one of the athletes if you really want one. Make sure it is someone not likely to win a medal though so you aren't on the TV