I think it's just an evolving idea. The commercial smoothie maker kits bolt on a rack and sit behind the rider - and cost hundreds! We wanted one that sat in front, so the rider could see the action. It's not a mobile machine, but it's been designed to fold and fit on a bike trailer to take to events.
I think the basic wheel drive was just the simplest way to do it, bearing in mind it's all out of old scrap bikes. Direct pedal drive to the blender would involve machining a lot of specific parts.
This is only the start, I suspect, and a bit of a rush as the event is next weekend.
NT did ask which colour he should paint it from his stock of paint, red or grey. Red of course, it'll go faster!
Bit of a lazy start to the day, first

now.