Conventional tv, be it either ITV4 or TNT, have 5 minute ad breaks, every 10-15 minutes.
If you prefer that to being tracked for adverts, while not having to actually watch adverts, then
you are fortunate.
However, I suspect you to be one of a small minority.
Not all channels have adverts, but on the ones that do, I have a modern receiver that lets me buffer a bit at the start, then skip over ads I'm not interested in. And I get to decide what I'm interested in, not the Googlers and similar.
Hate to break it to you
@mjr but at some point in the not too distant future broadcast TV will be turned off and the only way to watch it will be over the Internet, with all the "tracking" that you dislike
Yeah, I know it's coming, thanks to fools accepting it, but I will point out how foolish it is, similar to how I told this site that GCN was a stepping stone to most top-division cycling being put behind a paywall, as has now happened.
I hope some broadcasters (especially public service ones) may think it's worth being able to present themselves as "ethical" and "non-tracking" so keep on with anonymous broadcasting, but the BBC's recent attempts to force more apps on us suggests that might not be enough for them. If streaming becomes unavoidable, I will be using anti-tracking countermeasures where I can and not watching much TV where I can't, but I feel sorry for those who aren't able/willing to do those. If you think social media has turned poisonous, then imagine how bad it could get when all media is using those methods.