Vicksters first line covers it perfectly...
Sportive, road, CX , whatever....any bike of a particular type, similar price, similar spec will be more or less the same as any other in the similar pricepoint. It all comes down to personal preferences.
when I brought my first brand new roadbike, I looked at Spesh..no, too bland, Orbea, no, too gaudy, Trek...no etc etc. I fell in love with a Bianchi. Nothing wrong with the others...
Same with a Sportive. I have the
Ribble New Sportive Racing...love it. Looks good (IMO) super stiff frame, comfortable, fast....same as most other sportive bikes i should think. Downside is it only comes with IIRC a two year frame warranty...