- Location
- Somewhere wet & hilly in NW England.
Spokey, bang on, they have been lead by the business. Now you and I may not let this happen, we are also the customers who costs the most to serve.
You're now confusing an internal selling process (albeit taking into account customer requirements) with the original post that you responded to re businesses being customer lead.
Think of a business like this:
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You sell Red, White & Blue bikes.
Someone wants a Yellow bike. You manage to sell them a Red, White or Blue bike.
That's what you are talking about.
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Nobody wants Red, White and Blue bikes anymore. They all want Yellow bikes. They will not be persuaded otherwise.
In response you have to either stock Yellow bikes or you go out of business.
That is why businesses are customer lead.
That's what I am talking about.
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