Nigeyy
Legendary Member
- Location
- Massachusetts, USA
New car ads.
I was mindlessly watching a tv ad the other day and inwardly snorting at a new car ad (interestingly, I can't even recall which manufacturer it was even for!), when I realized that these ads, as far as I know, have absolutely no effect on me for at least the last quarter of a century. Further, it irks me no end how the marketers (marketing folks, or MFers as I like to call them) always show these cars being driven on vastly empty roads -whether in the countryside or some form of miraculous urban condition -with happy, attractive and apparently mindless people behind the wheel ("I'm so happy I'm driving an xxxxx car, I have reached the fulfilment of my life!")..
At least over here in the States, there is a veritable plethora of these ads, and none of them have ever made me buy a car (fyi: that's not because I can't afford one, I could if I really wanted to, but as far as I'm concerned I've got much better things to spend money on). Granted, there could be the sub conscious influence put in my mind, but after 25 years one would think it's a poor return on marketing investment, and I don't doubt I won't be buying a new car in the next 10 years either.....
So, your worst or least liked ad?
I was mindlessly watching a tv ad the other day and inwardly snorting at a new car ad (interestingly, I can't even recall which manufacturer it was even for!), when I realized that these ads, as far as I know, have absolutely no effect on me for at least the last quarter of a century. Further, it irks me no end how the marketers (marketing folks, or MFers as I like to call them) always show these cars being driven on vastly empty roads -whether in the countryside or some form of miraculous urban condition -with happy, attractive and apparently mindless people behind the wheel ("I'm so happy I'm driving an xxxxx car, I have reached the fulfilment of my life!")..
At least over here in the States, there is a veritable plethora of these ads, and none of them have ever made me buy a car (fyi: that's not because I can't afford one, I could if I really wanted to, but as far as I'm concerned I've got much better things to spend money on). Granted, there could be the sub conscious influence put in my mind, but after 25 years one would think it's a poor return on marketing investment, and I don't doubt I won't be buying a new car in the next 10 years either.....
So, your worst or least liked ad?