Yes, I like to lather all over with soap, which you can't do so well with shower gel as it all goes down the drain. Also soap doesn't need a container, which can end up floating around the sea for years if it's not recycled.
Sales of soap have plummeted to about 5% of the level of 20 years ago thanks to liquids. Colgate Palmolive has a soap factory near the Manchester United ground, which had four massive boiling pans for turning thousands of tons of palm oil and tallow into soap. When I went round about 15 years ago three were closed and the last was working but I believe that even that has closed now and production has been centralised somewhere in Europe. When you go to the supermarket toilet soap gets about half a metre of two shelves compared with the huge amounts of liquids on sale.