We have a fair few customers collecting bikes on the c2w scheme, I would hazard a guess that less than 10% of them have any intention of actually cycling to work.
They seem to fall into three categories- older chaps who do cycle wanting boardmans for weekend rides, 30 somethings wanting carrera's for two or three weekend rides before retiring the bike to the garage, someone's dad wanting a mtb "to go out with the lad" .
The only one's who absolutely do commute to work seem to be council workmen who do it partly out of sufference (wife has the car) and partly because they know it's doing them good in the long run.
If we get a woman in wanting one the bike chosen often looks suspiciously like it's going to be a present for an older child, and there was one lady who couldn't understand why we wouldn't sell her a 12inch child's bike on the scheme!
Surely the point of the scheme is to encourage people to leave their cars at home, so shouldn't there be some insistence that participants do just that?
I'd propose a penalty and if the bike wasn't used for the commute atleast four times a month then they would have to pay for it in full.
They seem to fall into three categories- older chaps who do cycle wanting boardmans for weekend rides, 30 somethings wanting carrera's for two or three weekend rides before retiring the bike to the garage, someone's dad wanting a mtb "to go out with the lad" .
The only one's who absolutely do commute to work seem to be council workmen who do it partly out of sufference (wife has the car) and partly because they know it's doing them good in the long run.
If we get a woman in wanting one the bike chosen often looks suspiciously like it's going to be a present for an older child, and there was one lady who couldn't understand why we wouldn't sell her a 12inch child's bike on the scheme!
Surely the point of the scheme is to encourage people to leave their cars at home, so shouldn't there be some insistence that participants do just that?
I'd propose a penalty and if the bike wasn't used for the commute atleast four times a month then they would have to pay for it in full.