Influencers- help me understand

[Beebo]

Influencers are a big deal these days.

A lot of bad press around bikini clad ladies defying lockdown on work trips in Dubai presumably flogging stuff and pretending to have a great life. It all seems so shallow.

I don’t understand the appeal but there must be some good news stories about influencers otherwise no one would be bothered by them and business wouldn’t get involved.

 

[matticus]

It's just advertising/marketing of another variant - there doesn't need to be good news. "no news is bad news", as they said before the Interweb had been dreamed of ...

 

[DCLane]

Some are known through celebrity-type involvement where their posts sell products/services, others calling themselves 'influencers' aren't at all - but sell semi-naked / naked photos and videos. To me that's not an influencer but something very different - but is a good income-earner.

Others are known for their knowledge and/or specialist skill in a specific area: to me that's an influencer as they are an expert in that area.

 

[byegad]

Seemingly they make big money making 'entertaining' videos which are simply advert's.

 

[delb0y]

The kids seem to like them and follow them and, I assume, buy the products they recommend. I guess I did the same - I bought a white Strat because Jimi Hendrix had one and I bought a Telecaster 73 custom because Mick Green had one. So I can't complain, although I suspect the influencers today don't actually have to possess any skills beyond being looking good on a screen.

 

[Drago]

They make money from the weak willed and feeble minded. I would too if I could.

 

[Landsurfer]

Equally baffled ..... My granddaughter, 9, declared she wanted to be an influencer on facebook .... I asked what they do .... she thought about it for a while and pronounced .... “Influence stupid people, and wear bikinis “ ...

 

[Dirk]

They're basically vacuous, entitled Z list 'celebrities'.
The world wouldn't miss them if they all vanished overnight.

 

[Landsurfer]

They're basically vacuous, entitled Z list 'celebrities'.
The world wouldn't miss them if they all vanished overnight.

Like the Phone Sanitisers on the “B" Ark

 

[nickyboy]

They're basically vacuous, entitled Z list 'celebrities'.
The world wouldn't miss them if they all vanished overnight.

Alternative view:

They are smart individuals who have taken the tool of social media and made, for some, a lucrative career out of it.

 

[fossyant]

As well as that lot there is also a large increase of pyramid selling over social media - 'join my team' stuff. My niece is selling 'replica' perfumes (they are advertised as smelling 'like'). Loads of cross selling also - 'oh quote my code 123abc' to get 10% of stupid baby bows here at this site.

 

[postman]

Still trying to work it out myself.Aged 70+ I have fallen behind with today's world.But what I do know most start with daughter of then photos in underwear and bikinis.They dont seem to have much other talent.And most of them look plastic.There is a certain look big bloated lips and packed arsenals.It seems to pay well.

 

[mustang1]

Some are known through celebrity-type involvement where their posts sell products/services, others calling themselves 'influencers' aren't at all - but sell semi-naked / naked photos and videos. To me that's not an influencer but something very different - but is a good income-earner.

Others are known for their knowledge and/or specialist skill in a specific area: to me that's an influencer as they are an expert in that area.

Now I know how Homer Simpson got so rich. Pics on the web!

 

[Cycleops]

Just an excuse for these so called ‘influencers’ to blag cheap or free goods and services by promising the sellers increased sales via glowing reviews on their site. If they don’t want to play ball they imply they will post a poor write up. Some are happy to work with them but the worm is turning. You might recall recently a couple tried this a hotel owner for a five day stay. This was the hoteliers stinging response:

Stenson responded to Darby’s request, publicly, on The White Moose Cafe Facebook page - in a message that read:

“Dear Social Influencer (I know your name but apparently it’s not important to use names),

“Thank you for your email looking for free accommodation in return for exposure. It takes a lot of balls to send an email like that, if not much self-respect and dignity.

“If I let you stay here in return for a feature in a video, who is going to pay the staff who look after you? Who is going to pay the housekeepers who clean your room?

“The waiters who serve you breakfast? The receptionist who checks you in? Who is going to pay for the light and heat you use during your stay?

Continuing, Stenson asks: “Maybe I should tell my staff they will be featured in your video in lieu of receiving payment for work carried out while you’re in residence?”

 

[swee'pea99]

They make money from the weak willed and feeble minded. I would too if I could.

“Influence stupid people, and wear bikinis “ ...

Way yer go...