Is that this particular nobbers fault though? Any more than it is, say, mine or yours? Does it give all and sundry the right to take to their keyboards in cyber vigilantism? I honestly don't know.
I was specifically addressing the idea that "both parties will forget about it".
But to speak to your point, I think it hints at the root of the spectrum of responses (as ever, some of it will be fairly moderate, drowned out by the more vehement, the revelation of personal data, &c &c) because as a commuting cyclist in the UK, it's hard to feel that anyone "has your back" in this sort of incident.
A £90 fine (received for the sweary rant, not the driving, remember) seems paltry. And the driver undoubtedly only received that because of the presence of a camera[1]. The level of instinctive contempt for traffic law seems to be internalised by UK road users (at least, given the number that I see using 'phones at the wheel, passing too close, speeding, parking illegally/inconsiderately &c &c) and not a thing is said about it, for the most part.
Revealing personal information, and ad hominem, I agree is too far. But I'm grateful for the information that someone owning a company has a dangerous level of contempt for a group I belong to, so that I can use the services of someone who doesn't.
BUT more generally I do feel genuinely uncomfortable about the degrees of 'naming and shaming' that does go on. There's a line somewhere.
Agreed, although it's worth saying that twitter/facebook/social media aren't monolithic - there's a spectrum of response that runs the gamut from moderate to frothing.
What I find slightly dispiriting is that Way, and this fellow are notable only in that they chose to boast about, or defend their actions. Had they just continued their journey (as most of the close passers, screamers, tailgaters, phone users &c I encounter do) chuff all would have happened, and they'd still be out there bullying all but the most hardy and determined off the road.
[1] Again, the lack of any will to do anything about Britain's road culture, or about specific incidents, seems to be making the use of these an inevitability. The most frequent response to incidents of bad driving locally seems to be "get a camera and report it". My only experience of reporting an incident to the police resulted in no further action because the CCTV had been "lost" by the company involved.